The Believe Campaign is an interactive campaign in which participants are asked to write down their central belief on a piece of paper. Participants are then asked on camera one of several thought provoking questions:
+ Why do you believe what you believe?
+ If a person didn’t know you and observed your life would they be able to tell what you believed?
+ If you walk out that belief in your everyday life, where will it take you in 5 years? 10 years?
The purpose of this campaign is to strike up a dialogue with people and hopefully open up a gateway in conversation in which we can share our beliefs with them as well.